— Psychology & Medical copywriting
A human voice for a human audience.
I partner with psychology, wellness and medical brands & professionals to create trustworthy, accessible and engaging content that actually ranks well on Google and AI; driving organic traffic directly to you.
Trusted by wellness, psychology & Healthcare Teams
Proven Results
Results in Your Niche
First page on Google? Done.
Top result in the AI overview? Done.
Hakalau Meditation
Visible in AI Overview and top search results.
stresscoach.app › blog › hakalau-meditation
Hakalau Meditation: Ancient Hawaiian Practice
Hakalau Meditation is an ancient Hawaiian practice that uses peripheral vision to bring you into a meditative state.
Click to see live search result
HOW TO STOP OVERTHINKING AFTER BEING CHEATED ON?
Surfaced by Google's AI Overview.
Overthinking after infidelity is a normal trauma response, not a personal weakness. Your brain is trying to restore safety and prevent future hurt. To break this cycle, focus on three actionable steps to calm your nervous system.
Click to see live search result
Does Topical Minoxidil Lower Blood Pressure
Ranked in AI Overview; medically reviewed before publishing.
Topical minoxidil is highly unlikely to lower your blood pressure.
When applied to the scalp, its systemic absorption is only about 1–2%, leaving the medication confined primarily to local hair follicles.
Click to see live search result
— Organic Marketing
Organic growth that looks boring; until it compounds.
Psychology and medical audiences need trust before they click. The goal is not content for content’s sake, it is content that earns attention, builds credibility, and drives meaningful engagement.
Psychology Website Articles
From 0 domain authority to 4,500 daily impressions in 4 months
Even with a small budget a lot can be achieved; in a matter of 10 articles across 4 months this website already reached 4,500 impressions and an AI overview feature.
Psych Safety LinkedIn;
Instant traction on LinkedIn that builds authority; in 1 month
Translating complex content into simple, engaging and viral content on LinkedIn; instant attention for PsychSafety. See an example post here.
Follower Growth
59
Before Tom
215
With Tom
Impressions
2,998
Before Tom
20,409
With Tom
— Values & Approach
The principles behind the writing
My experience working with young people in the NHS on a 1:1 basis continues to inform my approach; person-centered writing.
01
Accessible
I use the Flesch-Kincaid Scale to ensure all writing is adapted and accessible.
I use the Flesch-Kincaid Scale to ensure all writing is adapted and accessible to your target audience. The right level matters.
02
Evidence-based
I research recent scholarly articles to ensure the latest science is used.
I research recent scholarly articles related to the niche in question to ensure the latest science is being disseminated.
03
Empathetic
Empathy is paramount. We consider the person reading and their situation.
Empathy is paramount. We must consider the person reading and their unique situation before publishing any piece of written content.
Why Me
A cross disciplinary background that strengthens every project
My path blends psychology, mental health apps and digital strategy, giving me a rare understanding of what people need, what professionals value, and what content is to be trusted.
NHS Trainee Psychologist
Clinical training grounded in evidence, assessment and therapy; a real world understanding of behavioural health.
Blog Lead at Stresscoach
Led content strategy across 100+ evidence-based articles on mental health and wellbeing.
Content Lead at Kyan Health
Created and scaled trustworthy content that considered UX and supported users educational journey across 4 languages.
Marketing Lead at Psych Safety
Built a content systems that simplified complex topics grew a LinkedIn audience from 50 to 6,000.
Product Lead & Editor at AP
Overhauled & created digital products that help people build healthier relationships. Introduced new editorial standards.
BSc Psy, MSc Digital Healthcare
The academic foundation behind the writing; formal training that brings professional rigour and accountability to every piece.
NHS Trainee Psychologist
Clinical training grounded in evidence, assessment and therapy; a real world understanding of behavioural health.
Blog Lead at Stresscoach
Led content strategy across 100+ evidence-based articles on mental health and wellbeing.
Content Lead at Kyan Health
Created and scaled trustworthy content that considered UX and supported users educational journey across 4 languages.
BSc Psy, MSc Digital Healthcare
The academic foundation behind the writing; formal training that brings professional rigour and accountability to every piece.
Product Lead & Editor at AP
Overhauled & created digital products that help people build healthier relationships. Introduced new editorial standards.
Marketing Lead at Psych Safety
Built a content systems that simplified complex topics grew a LinkedIn audience from 50 to 6,000.
0 Weeks
Time to first ranking result
0 Years
Experience writing copy that ranks
0
Total words published
— Services
This is how i can help you
Writing support for the places your audience meets your brand.
Psychology copywriting
Evidence-based content that builds trust with a psychologically-informed audience.
Evidence-based content that builds trust with a psychologically-informed audience.
Medical copywriting
Accurate, accessible writing that passes medical review and ranks on Google.
Accurate, accessible writing that passes medical review and ranks on Google.
Microcopy (UX writing)
The small words that guide users, reduce friction, and drive conversions.
The small words that guide users, reduce friction, and drive conversions.
Conversational Design (LLM/AI)
Prompts and dialogue flows that sound human, not robotic.
Prompts and dialogue flows that sound human, not robotic.
Course Developer (Psychology focus)
Structured, evidence-based curriculum for mental health and wellness education.
Structured, evidence-based curriculum for mental health and wellness education.
— The important stuff
Frequently asked questions.
Not sure what you need yet? Just reach out and ask; I’m happy to discuss your project and see how we can best collaborate.
Send a message with a bit about your project — audience, goals, timeline. I'll reply within a day with next steps, or a quick call if that's easier.
Psychology and medical copywriting, microcopy and UX writing, and conversational/AI content design. Full breakdown is in the Services section above.
A rare mix: clinical training (NHS), an academic background in psychology and digital healthcare, and eight years writing content that actually ranks. Most writers have one of these. Few have all three.
Yes. Most ongoing clients work on a monthly retainer for content pipelines — a fixed volume of articles, reviewed and published on a set cadence. One-off projects work too.
Yes, all content is delivered under your name or brand unless otherwise agreed.
Yes, tell me which your audience expects and I'll match it consistently throughout.
— Get in touch
Let’s work together
Send me a message and I will get back to you shortly.